I realize even for myself, change is difficult. We all get stuck in ruts. I interact with so many consumers on a daily basis shopping at the retail store I work at, that has a large wine selection, who in 15 years never knew we had 10 other Aisles with wines from all over the […]Read More Are You Stuck In Aisle #1??
Whether in Restaurants or Retail shops consumers of Wine look so disappointed when you tell them that their wine they have been buying for the last month is out of stock. Restaurant Servers I have trained how to offer wine may have had a list of 900 wines but only learned 2-3 in each […]Read More Great News! Wine’s Out Of Stock!!
I hear this day in and day out from consumers. They hate all wines from 7-9 countries and they only believe one country is their palate and they have convinced themselves that is their personal taste and not that they are being closed minded. Literally, these people had one wine 10 years ago from one […]Read More People Hate An Entire Country’s Wines?
Look for the early warning signs that you may be a Brand Addicted Wine Consumer. I am not here to judge you or trash any brand names of Wines. I am only here to alert you to the early symptoms that you may not really enjoy the Wine you have been buying over and over […]Read More My “TWO STEP” Program For Brand Name Addiction